A Pop-Up Store – the Right Thing for your Ecommerce Business?

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[Guest post by James D. Burbank] By its definition , an ecommerce business exists on the internet and its livelihood depends on the advantages online retailing has over traditional stores – low costs, increased visibility and convenience for the shoppers. That being said, over the last couple of years, ecommerce business owners have started realizing […]

Identifying underperforming product pages at scale

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[Guest post by Ben Henderson] As an Ecommerce store owner, maximising the profitability of your site is of paramount concern. Google Analytics plays a key role in allowing you to determine which of your pages are performing well, and which ones are perhaps not performing as well. However, when you have an Ecommerce site with thousands […]

Cart Abandonment: Holiday Email Retargeting Ideas

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[Guest post by Erin Feldman] The holiday season is a huge season for ecommerce businesses. The surge of online traffic at this time of the year is superb. Sadly, not all of those who do view your products will end up buying – not even those that already have products on their carts! Cart abandonment is […]

4 Ways To Craft A CRO Friendly Product Description

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[Guest post by Krithika Siddharth] No matter how often people claim that product photography is the most important part of a product page, we will, respectfully, disagree. From our work with several eCommerce clients, we’ve found that the most important part of a product page: The product description field. In fact, only when you have the […]

25 Actionable ecommerce Conversion Hacks

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[Guest post by Khawar Zaman] Did you know that internet is populated with somewhere between 12-24 million ecommerce websites? What’s more intriguing is the fact that only about 3% of them (650,000) are able to earn more than $1000 in annual sales? If that doesn’t catch your attention, what about the fact 35% of online businesses […]

5 Tools to Enhace your Customer Experience

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[Guest post by Alexa Lemzy] Customer service is an essential part of any business’ success. No business runs smoothly 100% of the time, but the way your business handles the snags can make the difference between losing customers and building customer loyalty. The statistics on customer satisfaction highlight just how important customer support is. Did you […]

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