How Do Social Login & Sharing Affect eCommerce? #Infographic
Really nice infographic from Monetate about how Social Login & Sharing affect eCommerce. Some interesting facts:
- 65% of adult Internet users have an account on at least one social network
- 80% of us Social Networks users prefer to connect with brands through Facebook
- 58% of consumers who ‘like’ a brand on Facebook expect discounts or promotions
- 40% of consumers prefer social logins over creating a new/guest account
[Source: Monetate]
CTO and cofounder of BrainSINS, and data mining expert.
