3 More Reasons Why ECommerce Business Should Build A Progressive Web App

3 More Reasons Why ECommerce Business Should Build A Progressive Web App

[Guest post by Pravya Pavin] Progressive web app came into being in 2015, decoding and connecting every loophole in the functioning of websites and apps and turning it into an amazing thing called a ‘web app’. Alibaba.com, the world’s largest online B2B trading platform, after implementing PWA, saw 76% increase in total conversions across browsers. Housing.com lowered it bounce rate by 40%. PWA is an amalgamation of all the best features of websites and native apps. With its dynamic capabilities, it has made online experience smoother and easier. Almost everyone has internet access in their mobiles now, making mobile the unanimous choice to browse the internet. When websites couldn't deliver the desired user experience, apps were invented to give a richer experience. The expectation have just skyrocketed ever since. The complexity of satisfying the needs of the user has grown exponentially over the years. The industry which has benefitted the most out of PWA is the ecommerce industry. To start with, people are skeptical...
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