BrainSINS Winner of the Red Herring Top 100 Global

BrainSINS Winner of the Red Herring Top 100 Global

BEVERLY HILLS, Calif. — November 23, 2015 — Red Herring announced its Top 100 Global in recognition of the leading private companies from North America, Europe, and Asia today, celebrating these startups’ innovations and technologies across their respective industries. Red Herring’s Top 100 Global list has become a mark of distinction for identifying promising new companies and entrepreneurs. Red Herring editors were among the first to recognize that companies such as Facebook, Twitter, Google, Yahoo, Skype, Salesforce.com, YouTube, and eBay would change the way we live and work. “Choosing the companies with the strongest potential was by no means a small feat,” said Alex Vieux, publisher and CEO of Red Herring. “After rigorous contemplation and discussion, we narrowed our list down from hundreds of candidates from across the globe to the Top 100 Winners. We believe BrainSINS embodies the vision, drive and innovation that define a successful entrepreneurial venture. BrainSINS should be proud of its accomplishment.” Red Herring’s editorial staff evaluated the companies...
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BrainSINS chosen as a 2015 Red Herring Europe Winner

BrainSINS chosen as a 2015 Red Herring Europe Winner

Red Herring announced its Red Herring Europe award winners today, recognizing Europe’s leading private companies and celebrating these startups’ innovations and technologies across their respective industries, and BrainSINS has been chosen as one of the winners. Red Herring’s Top 100 Europe list has become a mark of distinction for identifying promising new companies and entrepreneurs. Red Herring’s editors were among the first to recognize that companies such as Facebook, Twitter, Google, Yahoo, Skype, Salesforce.com, YouTube, and eBay would change the way we live and work. “Selecting startups that show the most potential for disruption and growth is never easy,” said Alex Vieux, publisher and CEO of Red Herring. “We looked at hundreds and hundreds of candidates from all across the continent, and after much thought and debate, narrowed the list down to the Top 100 Winners. Each year, the competition gets tougher but we believe BrainSINS demonstrates the vision, drive and innovation that define a Red Herring Top 100.” Francisco Carrero, BrainSINS' CEO,...
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BrainSINS is a Finalist for the 2015 Red Herring Top 100 Europe Award

BrainSINS is a Finalist for the 2015 Red Herring Top 100 Europe Award

BrainSINS announced today it has been selected as a Finalist for Red Herring's Top 100 Europe award, a prestigious list honoring the year’s most promising private technology ventures from the European business region. The Red Herring editorial team selected the most innovative companies from a pool of hundreds from across Europe. The nominees are evaluated on 20 main quantitative and qualitative criterion: they include disruptive impact, market footprint, proof of concept, financial performance, technology innovation, social value, quality of management, execution of strategy, and integration into their respective industries. This unique assessment of potential is complemented by a review of the actual track record and standing of a company, which allows Red Herring to see past the “buzz” and make the list a valuable instrument for discovering and advocating the greatest business opportunities in the industry. "This year was rewarding, beyond all expectations" said Alex Vieux, publisher and CEO of Red Herring. "There are many great companies producing really innovative and amazing products in Europe. We had a...
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Alantis Capital and 101 Startups lead a new investing round in BrainSINS

Alantis Capital and 101 Startups lead a new investing round in BrainSINS

We are really happy. 2014 has been a hard but awesome year for BrainSINS and we have been able to harvest the fruits of our previous labour. We have increase our monthly revenues by 300% during 2014, we have been able to integrate our technology in big retailers such as Toys'R Us or Birchbox, and our customers are happy with the results of our personalization suite. Our awesome team is more motivated than ever before and we know 2015 will be a great year too. Due to this good news, Alantis Capital and 101 Startups has decided to invest in BrainSINS to help us to grow faster the in the international market. Baldomero Falcones (ex president of Mastercard International) is joining our Board and he will be helping us to reach new markets. You can find more detailed information in our press release (in Spanish). We wanted to thank our customers and all the people that has helped us to become what...
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BrainSINS 3.0: The easiest way to increase sales in your online store

BrainSINS 3.0: The easiest way to increase sales in your online store

It’s our birthday – 3 years ago, around this time of the year, we opened our first office. Our way to throw a birthday party is to launch the 3.0 version of BrainSINS, much easier to integrate and use. We hope you’ll like it as least as much as we do :) What’s new in BrainSINS 3.0? The main new feature in BrainSINS 3.0 is the dashboard interface that we offer to our clients. This dashboard has been redesigned to offer a much more usable tool, easy to configure and intuitive. These changes in usability entail significant changes when interacting with BrainSINS as well as for the possibilities of our online store tool from now on. This screenshot shows the significant visual change in the dashboard, comparing the previous version of BrainSINS (2.0) to the current one (3.0): An unprecedented dashboard Even though the BrainSINS 3.0 interface displays different options in the left-side menu (so that you can see the future evolution of the tool,...
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The return of Off/On Commerce Day ”Omni-Channel, the commerce battle horse for the 21st century”

The return of Off/On Commerce Day ”Omni-Channel, the commerce battle horse for the 21st century”

Business struggle every day to implement channels and platforms that will not make them lose any opportunities with their customers. Increasingly globalized markets make us stick to our saddles and ride in the competitive battlefield that is the diverse technological paradigm that surrounds us. Off/On Commerce Day 2014 will be held on 16 October in Teatro Goya Madrid, a unique multi-space in the Spanish capital, with more than 600 participants from the world of eCommerce, retail, and other commerce. Off/On Commerce Day is meant to help businesses to have a full, broken-down view of multi-channel and of how selling via different channels is becoming increasingly necessary – a trend that is quickly growing and evolving. Participants in the event will include brands and businesses from all over the world, such as Ford Retail Group, M.Video, Adidas, Hointer, Microsoft, Augment, etc. The event will include success stories, trends, and inspiring talks – that is experiences about how to be successful by applying Omni-Channel strategies that...
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Marketing techniques for eCommerce (VIII). Affiliation for your online store

Marketing techniques for eCommerce (VIII). Affiliation for your online store

We continue our series of posts focusing on marketing techniques of eCommerce with a post on affiliation: how to develop an affiliate program for an online store, and how to increase your sales by means of affiliation marketing. This is all very conceptual, so let’s take a closer look at these two steps. Basic concepts to increase sales by means of affiliation actions in online stores To have an affiliate program for your online store you need affiliate software, which we will discuss in the following point. This software will measure and assign sales to the right affiliates and handle payment of fees. You will also need affiliates: you will need to have a good business to offer. That is to say, your products should be in some demand, and your  online store should offer a good shopping experience and a good post-sale service. You should always offer your best!. Obviously, the most important part of this is having the knowledge and experience...
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The Gamification World Congress consolidates itself as  the main global gamification event

The Gamification World Congress consolidates itself as the main global gamification event

More than 600 participants came to the Barcelona World Trade Center de Barcelona for the third congress between May 22 and 24. The event was also massively followed on social and mainstream media. The figures after the end of the Gamification World Congress 2014 show that all expectations were exceeded. The Gamification World Congress 2014 is an event for annual monitoring of the latest trends on gamification, the application of gaming concepts and techniques to marketing, human resources, education, sales teams, and innovation, among other fields – a recent phenomenon that is generating increasing expectations and profits globally. Attendance figures have boomed with respect to previous years, with more than 600 speakers taking part in the scheduled activities. The congress started on Thursday 22, when four workshops taught by the main global gamification experts (Mario Herger, Andrzej Marczewski, Sergio Jiménez, and Alberto Tornero) were held in which participants learnt general notions about the steps required to create gamified projects, from the types...
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BrainSINS’s results in an eCommerce store

BrainSINS’s results in an eCommerce store

Disclaimer: This post is written by Jordi Ordóñez, a BrainSINS official partner, commenting on his experience with BrainSINS integration in one of his clients. This article has not been edited, and reflects Jordi’s own views. Almost 1 months ago, I integrated BrainSINS in an eCommerce store of international scope which sells to more than 70 countries all over the world. Bear in mind: it doesn’t get visits from those countries, but rather it makes international deliveries on a regular basis. On the basis of the kind of product sold by the client, we established that it would be a good strategy to use BrainSINS to offer, in each product info page, products that are usually purchased together with the one being viewed by the user. We included the BrainSINS recommenders (3 related products) at the bottom of the product info page, and 1 month we have generated: We are talking of a 3-hour effort (dumping the catalog into BrainSINS, installing the BrainSINS module,...
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Why working in BrainSINS makes you happy

Why working in BrainSINS makes you happy

After reading a Puro Marketing article on how employees can be the best influencers for a company, I have decided – or dared – to find about the innards of BrainSINS. How we are treated and how we treat ourselves. Because being a start-is is not just a concept, it’s a reality. Some of you will wonder why I’m sucking up to my company. Those who know me know that I don’t do that, much less in work matters. You’ve got to be clear about things. Some clients, partners, and future clients have been in our office for professional reasons or for one of our beloved #eCommBBQ . The advantages of working in a detached house include a great terrace and a swimming pool that makes the summer so much more bearable. I don’t want to arouse envy, but we spend many hours working, and we need a rest now and then. There’s no doubt that the location of your work place...
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